Crafting culture change content for
the public sector

Writer & Collateral Partner

About Client

Red Hat is the world’s leading provider of enterprise open-source solutions—including Linux, cloud, container, and Kubernetes. These various projects spanned North America Public Sector and Global Government teams which covers EMEA, LATAM & APAC. 

Project Details

Year: 2018-2022

Location: Virtual

Audience: CIOs, CTOs & Senior Leaders of Government Agencies

Global Government, Technology

The Ask

I was contracted to ghostwrite an ebook for government agency leaders on open culture and open innovation as well as coordinating infographics on the topics.

My Contribution

Coordinating with the marketing team and project sponsors, I researched and wrote an ebook called “A Government Leader’s Guide to Culture Change” which was originally for North America. At later dates, I edited the book for EMEA publication in 2020 and eventually LATAM in 2022.

The assisted an external firm in translating the first edition of the Government Guide content into a micro-learning series as well.

I created infographics on open innovation and open culture in tandem with a design team for branding. 

During unrelated projects to the marketing collateral, I crafted communication strategies to build connections with customers.

Creating communications
that bridge the gap

A government leadership
guide to culture change

North America (2019)
Europe (2020)
Latin American (2022)

Catalyzing cultural change

Crafted for North America public sector (2019)